With a campaign centred on empowerment and inclusivity, we worked with influential AAPI creators to challenge outdated stereotypes and celebrate the diversity, desirability, and strength of the AAPI dating experience.

We made sure to work with creators across several verticals and niches from beauty to lifestyle, comedy to fitness and ensured each creator were able to leverage their own unique experiences to best highlight the issues around AAPI dating and foster further discussion on the topic.