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How Uncharted Agency partners with CLIO to evolve the brand's identity in the U.S

Clio Cosmetics, a Korean beauty brand reached out to us to help promote a new line of products including their Clio Kill Cover Founwear Cushion.

 

They had a very targeted budget and wanted to focus on creators that could help with the promotion.

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What we did

Given that CLIO were working within a certain range for their budget, we thought the best return on investment for them would be to work with creators at the forefront of K-Beauty influence.

 

Particularly Jen, Ji Eun and Namuna have particularly trusted voices as they have a very balanced opinion on a range of K-beauty and skincare products.  

10

M+

Total Views across multiple campaigns

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Successfully increased awareness and reach for their new product line

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Brand recognition, Clio were extremely happy with the results and have since been a long-term partner of ours

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